The President urged congress to postpone the digital TV transition, again. I understand the President has more important things to do right now, like fixing everything the last administration broke during the last 8 years, but the main argument against the transition appears to be that 6.5 million people will not be prepared at all for the transition.
This number surprises me considering it came from the Neilsen Company, in my opinion, the largest most powerful marketing entity in the world of television. Neilsen collects information and makes guides that tell advertisers which area will be most effective for their ads to control buying habits of a “target audience”, namely women 18-24, Read more »
